Sneakers
I started watching a show on Disney+ called “The World According to Jeff Goldblum.” First of all, watching Jeff Goldblum host a show is very entertaining. The first episodes was all about the world of sneakers, from conventions to special sneaker makers to the science of how to design the sneaker. What I found really interesting is that while designing it, they study the reaction to the look of the shoe: from style, color, shape, etc, registering the emotional reaction with a device. They suggested that pleasure from how the shoe looks will ensure it’s performance on someone’s foot. Basically, because I like how the shoe looks, I believe it will feel good on my foot, and ergo it will. Jeff Goldblum also talked to some former basketball players about sneakers they wear to play, and they emphasized how even if they feel as though they are having an off day, if their trainer hands them a new pair of shoes suddenly they have a stellar game day. The confidence in their shoes, meaning looki